Privacy Policy
Welcome to Alpha Blue.
We operate the website: https://alphablue.co.in/
We are committed to protecting your personal data and complying with applicable laws in India, including the Information Technology Act, 2000 and related rules.
By using our Website, you agree to the terms of this Privacy Policy.
1. Information We Collect
1.1 Personal Information
When you use our Website, we may collect:
Full name
Email address
Mobile number
Shipping & billing address
Order details
1.2 Payment Information
All payments are processed securely via Razorpay.
We do not store your card or payment details on our servers.
1.3 Automatically Collected Data
We may collect:
IP address
Device type
Browser type
Pages visited and session time
1.4 Cookies & Tracking Technologies
We use cookies to:
Enhance user experience
Track website performance
Deliver targeted advertisements (e.g., Instagram ads)
You can disable cookies in your browser settings.
2. How We Use Your Information
We use your data to:
Process and deliver orders
Provide customer support
Improve website performance
Send order updates
Run marketing campaigns (Instagram ads, retargeting)
Prevent fraud and unauthorized activities
3. Marketing & Advertising
We may use your data for:
Instagram advertising campaigns
Remarketing (showing you ads after visiting our website)
Email marketing (if subscribed)
You can opt out anytime by:
Clicking “unsubscribe” in emails
Contacting us directly
4. Sharing of Information
We do not sell your personal data.
We may share your data with:
Payment processors (Razorpay)
Logistics & delivery partners
Marketing & analytics tools (e.g., Meta/Instagram)
Legal authorities (if required by law)
5. Data Security
We implement reasonable technical and organizational measures to protect your data.
However, no internet transmission is 100% secure, and we cannot guarantee absolute security.
6. Your Rights
You have the right to:
Access your personal data
Correct or update information
Request deletion of your data
Withdraw consent for marketing
To exercise these rights, contact us at the email below.
7. Data Retention
We retain your data only as long as necessary:
To fulfill orders
To comply with legal obligations
To resolve disputes
8. Third-Party Links
Our Website may contain links to external platforms (e.g., Amazon, Instagram).
We are not responsible for their privacy practices.
9. Children’s Privacy
Our Website is not intended for individuals under 18 years of age.
We do not knowingly collect data from minors.
10. Changes to This Policy
We may update this Privacy Policy from time to time.
Changes will be reflected with an updated “Last Updated” date.
11. Contact Us
For any questions or concerns:
📧 Email: alphablue.xsn@gmail.com
🌐 Website: https://alphablue.co.in/